In an exciting development for sports fans and collectors around the globe, Topps, a division of Fanatics Collectibles, has secured an exclusive long-term global trading card partnership with the renowned two-time MVP, Shohei Ohtani. This groundbreaking agreement will feature a wide range of unique collectibles, including autographed cards, game-used memorabilia, and cards showcasing memorable moments from Ohtani’s exceptional career.
The collaboration, which is effective immediately, will span across both the United States and Japan, recognizing the growing interest in trading cards in these markets. Japan, in particular, has shown a rapid increase in hobbyists, making it a significant target for the Topps brand. By introducing products tailored to Japanese collectors, Topps aims to expand its international footprint and cater to a broader fan base.
Expressing his excitement for the partnership, Ohtani shared, “I’m pleased to partner exclusively with Topps to offer fans unique cards and collectibles for the seasons ahead.” As a standout player for the Los Angeles Angels, he joins an esteemed group of Japanese athletes associated with Topps, including Yoshinobu Yamamoto, Ichiro Suzuki, and Hideki Matsui.
David Leiner, President of Trading Cards at Fanatics Collectibles, also conveyed his enthusiasm, stating, “This marks a pivotal day in our brand’s history. Our partnership with Shohei goes beyond business; we are avid supporters of his on-field achievements and his impactful representation of the game.”
Leiner highlighted that the exclusive agreement would pave the way for unparalleled innovation at Topps. “With this new, exclusive deal, Topps will continue to push boundaries in our offerings with Ohtani, introducing collectors to products never seen before in the hobby, all while fostering a closer connection to this extraordinary player,” he added.
This exclusive partnership expands on Topps’ previous non-exclusive collaboration with Ohtani, which commenced in January 2018. The upgraded exclusive deal underscores a strengthened dedication to showcasing Ohtani’s talents and granting fans unprecedented access to exclusive memorabilia.
Following Fanatics Collectibles’ recent long-term exclusive trading card agreement with NBA superstar LeBron James earlier this year, the addition of Ohtani solidifies Fanatics’ strategy of aligning with prominent athletes to provide exceptional and sought-after collectibles.
The inclusion of Japan-specific products in Topps’ offerings acknowledges the notable expansion of the trading card market in Japan. By introducing region-specific collectibles, Topps aims to directly engage Ohtani’s extensive fan base in his homeland, further enhancing the connection between the player and his supporters.
Collectors can eagerly anticipate an eclectic range of new offerings resulting from this exclusive agreement. From limited-edition autographed cards to memorabilia featuring game-used equipment, the partnership assures the creation of items that will undoubtedly stand out in any collection.
Shohei Ohtani, with his exceptional dual role as a pitcher and hitter, has captured the attention of the baseball world, earning him two MVP accolades and international praise. His distinct skill set and humble demeanor have positioned him as a global ambassador for the sport, further elevating the significance of this exclusive collaboration.
The exclusive partnership between Topps and Shohei Ohtani is poised to redefine the trading card landscape, promising fans and collectors innovative products that celebrate Ohtani’s remarkable contributions to baseball. As a division of Fanatics Collectibles, Topps continues to uphold its reputation as a leader in the trading card industry, emphasizing quality and innovation through this new partnership.